000 01183nam a2200301 a 4500
999 _c3289
_d3287
005 20171202165134.0
008 171202s1995 enka g b 001 0 eng d
010 _a 95198494
020 _a0471960667
040 _aDLC
_cDLC
_dBD-DhBCSAA
050 0 0 _aHD9980.5
_b.U53 1995
082 0 0 _a658.3
_220
_bGIU 1995
245 0 0 _aUnderstanding services management :
_bintegrating marketing, organisational behaviour, operations, and human resource management /
_cedited by William J. Glynn and James G. Barnes.
260 _aChichester ;
_aNew York :
_bWiley,
_cc1995.
300 _axxvi, 485 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
590 _aashik
650 0 _aService industries
_xManagement.
_97618
650 0 _aCustomer services
_xManagement.
_97619
650 0 _aService industries
_xMarketing.
_97620
650 0 _aCustomer services
_xMarketing.
_97621
700 1 _aGlynn, William J.
_97622
700 1 _aBarnes, James G.
_97623
906 _a7
_bcbc
_corignew
_d3
_encip
_f19
_gy-gencatlg
942 _2ddc
_cBK