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010 | _a 95198494 | ||
020 | _a0471960667 | ||
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_aDLC _cDLC _dBD-DhBCSAA |
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050 | 0 | 0 |
_aHD9980.5 _b.U53 1995 |
082 | 0 | 0 |
_a658.3 _220 _bGIU 1995 |
245 | 0 | 0 |
_aUnderstanding services management : _bintegrating marketing, organisational behaviour, operations, and human resource management / _cedited by William J. Glynn and James G. Barnes. |
260 |
_aChichester ; _aNew York : _bWiley, _cc1995. |
||
300 |
_axxvi, 485 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
590 | _aashik | ||
650 | 0 |
_aService industries _xManagement. _97618 |
|
650 | 0 |
_aCustomer services _xManagement. _97619 |
|
650 | 0 |
_aService industries _xMarketing. _97620 |
|
650 | 0 |
_aCustomer services _xMarketing. _97621 |
|
700 | 1 |
_aGlynn, William J. _97622 |
|
700 | 1 |
_aBarnes, James G. _97623 |
|
906 |
_a7 _bcbc _corignew _d3 _encip _f19 _gy-gencatlg |
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942 |
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