TY  - BOOK
AU  - Glynn,William J.
AU  - Barnes,James G.
TI  - Understanding services management: integrating marketing, organisational behaviour, operations, and human resource management 
SN  - 0471960667
AV  - HD9980.5 .U53 1995
U1  - 658.3 20
PY  - 1995///
CY  - Chichester, New York
PB  - Wiley
KW  - Service industries
KW  - Management
KW  - Customer services
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -