Essentials of strategic management : the quest for competitive advantage / John E. Gamble, Arthur A. Thompson, Jr., Margaret A. Peteraf.
Material type: TextPublication details: New York, NY : McGraw-Hill/Irwin, 2013Edition: 3rd edDescription: xl, 519 p. : col ill. ; 26 cmISBN: 9780078029288 (alk. paper); 0078029287 (alk. paper)Subject(s): Strategic planning | Business planning | Competition | Strategic planning -- Case studiesDDC classification: 355.02 LOC classification: HD30.28 | .G353 2013Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Books | Bangladesh Civil Service Administration Academy Library Ground Floor | Non-fiction | 355.02 CRA 2013 (Browse shelf (Opens below)) | Available | 36890 |
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৩৫৫ আলর ২০১৪ রক্ষীবাহিনীর সত্য-মিথ্যা / | 355.00722 KHM 1984 Muslims in the process of rural development in India : | 355.008 LER 1981 Rommel as military commander / | 355.02 CRA 2013 Essentials of strategic management : | 355.02 CRA,2013 Crafting and Executing Strategy | ৩৫৫.০২ আলম ২০০৫ রণাঙ্গণ' ৭১ : | ৩৫৫.০২ ইসএ ২০১৪ একাত্তরের মুক্তিযুদ্ধ এগারোটি সেক্টরের বিজয় কাহিনী / |
Includes index.
Concepts and techniques for crafting and executing strategy -- What is strategy and why is it important? -- Charting a company's direction : vision and mission, objectives and strategy -- What are the industry's driving forces of change and what impact will they have? -- Evaluating a company's resources, cost position, and competitiveness -- The five generic competitive strategies -- Supplementing the chosen competitive strategy : other important business -- Strategies for competing in international markets -- Corporate strategy : diversification and the multibusiness company -- Strategy, ethics, and corporate social responsibility -- Superior strategy execution : another path to competitive advantage -- Cases in crafting and executing strategy -- Indexes -- Organization -- Subject -- Name.
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